Desire

Are you tired of not showing up in the Google Map pack?

Struggling to appear in local searches when your community looks for the services you offer? Many companies need a local presence and see that their competitors are showing up before them in Google and other search engines. This is one of the most direct-to-revenue optimizations that you can make for your business.

Action

Don't let your business go unnoticed in the local market.

Contact Search Marketing Pros today and take advantage of our industry-leading Local SEO services. Let us help you dominate the local search results, drive more foot traffic to your business, and maximize your revenue within your target area. Get started on the path to local online success with Search Marketing Pros now!

What do our Local SEO services include?

Discover the essence of neighborhood fame with our Local SEO services. As a premier Local SEO agency, we're not just about the buzzwords - we're about carving out a digital space where your brand becomes a local online landmark.

We get it – the local digital landscape is a unique beast, filled with opportunities waiting to be seized. That's where our Local SEO pros come in, crafting strategies that resonate with the searches of your local community. It's about fine-tuning your online presence so when your customers hit the search button, it's your name that pops up, loud and proud.

Guided by our seasoned Local SEO pros, we dive into a blend of potent strategies that not only elevate your rankings but make your brand a local household name. It's about optimizing every digital nook and cranny to echo with the local vibe, driving engagement that converts casual browsers into loyal customers.

So, if it's sustainable growth and a spotlight on the local stage you're after, we're the agency with the map to get you there. Your journey to becoming the local go-to begins with a strategy tailored to the very soul of your community.

Google Business Profile Optimization
(formerly Google My Business or GMB)

Google Business Profile optimization is a crucial aspect of Local SEO. With the expertise of a Local SEO pro, businesses can ensure their Google Business Profile is fully optimized to drive maximum visibility and engagement.

Local SEO services employ strategies such as accurate and consistent business information, compelling descriptions, relevant keywords, and high-quality images to enhance the profile's appeal to local customers.

By leveraging the expertise of Search Marketing Pros, businesses can optimize their Google Business Profile effectively, improve search engine rankings, increase online visibility, and attract more targeted traffic, ultimately leading to greater customer engagement and business success.

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Local Keyword Research

Local keyword research is an essential process conducted by local SEO agencies, marketing companies, and consultants to identify location-specific keywords that optimize local SEO services and enhance online visibility for businesses.

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Citation Building

Citation building is a fundamental aspect of local SEO, involving the creation and consistent management of business citations across various online directories, platforms, and websites to enhance the visibility, credibility, and local search rankings of a business.

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Review & Reputation Management

Review management plays a crucial role in local SEO by actively monitoring, responding to, and cultivating positive customer reviews across various platforms to build credibility, improve local search rankings, and attract more potential customers to a business.

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Local Link Building

Local link building is a strategic process in local SEO that involves acquiring high-quality backlinks from reputable local websites and directories, enhancing online visibility, authority, and search engine rankings for businesses within a specific geographical area.

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Looking for plans and pricing?
Get a custom Local SEO plan

Custom Local SEO Plans

Starting at $2,000

Discuss your business goals

We’ll learn and work with your short-and-long-term goals - to create a Local SEO plan that works towards your goals.

Analyze your market and competitors

We'll dive into your competitors - find strengths and weaknesses - to determine the best action plan.

Review your roadmap

Lastly, we'll review your roadmap and give you a clear process that shows you exactly what should happen when.

Included in All Plans

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    Comprehensive Local SEO audit for all locations that provides an entire local snapshot, citations, data aggregators and reputation analysis

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    Roadmap with priorities that allow you to understand exactly what needs to get done when

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    Data-backed recommendations

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    All-in-one competitor snapshot

Benefits of Local SEO from Search Marketing Pros

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Actionable & Prioritized Roadmap

We’ll work with you to decide both short and long-term objectives so we create a Local SEO Plan that works towards your goals.

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ROI Growth

Harnessing the power of Google Business Profile optimization, local listings and website enhancements, we consistently achieve an average 25% increase in marketing ROI for our valued clients.

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Revenue That Keeps on Giving

Local SEO serves  as a sustainable revenue driver, providing returns year-after-year, unlike other channels that have shifted towards a pay-to-play model.

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Experts On-Demand

Staying on top of all of the trends for Local SEO is a full-time job itself. With over 12 years of experience at the enterprise and SMB level, we know trends inside and out.

Our Local SEO process

Step 1: Discovery

We start with a deep dive into your business objectives that beat at the heart of your local presence. We become acquainted with your target audience and meticulously review your existing Local SEO endeavors to sketch the current narrative of your brand's local digital footprint.

Step 2: Analysis

With a blend of analytical finesse and a dash of digital detective work, our team dives into an exhaustive examination of your local online presence. We look at your Google Business Profile, measure your local reputation and the local competitive landscape that surrounds your brand. This phase is about unearthing the hidden, yet potent, data-driven insights that will fuel our strategy.

Step 3: Roadmap

With a toolbox full of insights, we then architect a strategic roadmap that’s as visionary as it is grounded. This roadmap is your brand’s compass in the local digital wilderness, detailing a robust implementation plan with clear milestones. We lay down a solid framework for ongoing measurement and optimization, ensuring a rhythmic cadence of enhancement that propels your local presence towards a zenith of local search dominance.

Pricing custom to you. Starting at $2,000.

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Solving key challenges for different businesses

"The report provided by Search Marketing Pros was comprehensive and easy to understand. It outlined areas of improvement and provided actionable recommendations that we have implemented with great success. The team's expertise and attention to detail were evident throughout the audit process."

Justin True
CEO, JDT Advisors

ROI

Unlock 25% greater ROI with Search Marketing Pros Local SEO services

Search Marketing Pros

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Dedicated account manager to work with your team

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All-in-one reporting to see Local SEO ROI in close to real-time

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Plans built to meet your business objectives, competitive advantages and market changes

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Full view project management, help desk and direct client phone

Typical SEO Agency

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Dedicated account manager that may respond when convenient

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Multiple reporting and/or lagging in reporting tracking things that don’t move ROI

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Duplicate checklist used on every company and industry

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Dedicated account manager to work with your team

In-house Marketer

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Team member with the best intentions that can’t keep up with changing digital environment

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Reports when things go well, but won’t show when things go wrong (and may not know why)

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Has the drive to finish, but with limited resources, can only address so many things at once

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Dedicated account manager to work with your team

Learn more about Local SEO

Ranking Factors for Local SEO

The ranking factors for Local SEO primarily revolve around three key areas: relevance, distance, and prominence. Relevance entails ensuring that your business's online information, such as website content, business categories, and keywords, aligns with users' search queries.

Distance refers to the physical proximity of the user to the business's location, with closer businesses often being prioritized in results. Prominence considers the online reputation and authority of the business, including the quantity and quality of reviews, citations, and backlinks. By effectively addressing these factors, businesses can enhance their chances of ranking higher in local search results and reaching their target audience more effectively.

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How to Improve Local SEO?

To improve Local SEO and boost your online visibility, focus on the following key strategies. First, ensure your business's name, address, and phone number (NAP) are accurate and consistent across all online directories and platforms. 

Optimize your website with relevant local keywords, content, and meta tags to align with users' search queries. Create and claim your Google Business Profile (formerly Google My Business), providing detailed and up-to-date information about your business.

Encourage satisfied customers to leave positive reviews, as these play a crucial role in establishing your online reputation. 
Lastly, engage with your local community through social media, local events, and partnerships to increase your business's prominence and relevance in local search results. By implementing these tactics, you'll improve your Local SEO and attract more potential customers to your business.

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How to Get to #1 in Google Maps

Getting to #1 in Google Maps requires a well-rounded approach to Local SEO. Follow these steps to improve your chances of ranking at the top:

  • Optimize Google Business Profile  (GBP) Listing: Claim and verify your GBP/GMB listing, ensuring all business information (name, address, phone number) is accurate and consistent with other online directories.

  • Local Keyword Research: Identify relevant local keywords that potential customers might use to find businesses like yours. Incorporate these keywords into your GBP/GMB profile and website content.

  • On-Page SEO: Optimize your website with local keywords, relevant content, and meta tags. Make sure your website is mobile-friendly and provides a seamless user experience.

  • NAP Citations: Ensure your business's NAP information is consistent across all online directories, citations, and social media platforms.

  • Online Reviews: Encourage customers to leave positive reviews on your GBP/GMB listing. Respond to reviews as quickly as possible, both positive and negative, to raise your engagement score and show your commitment to customer satisfaction.

  • Local Backlinks: Build relationships with local businesses and organizations to earn backlinks to your website, boosting your authority and relevance.

  • Local Content: Create content that targets local interests and events, demonstrating your involvement and connection to the community.

  • User Engagement: Focus on providing valuable content and an excellent user experience on your website to increase engagement metrics like time on site and click-through rates.

  • Local Citations: Get mentioned in local media, blogs, and directories to enhance your prominence in local search results.

Remember that reaching the #1 spot in Google Maps takes time and ongoing effort. Monitor your progress, make adjustments based on performance data, and consistently work to improve your local SEO strategy.

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Local SEO FAQs

What is Local SEO, and why is it important for my business?

Local SEO refers to optimizing your online presence to improve visibility and search engine rankings within a specific geographical area. Local SEO is crucial for your business as it enables you to engage with nearby consumers who are in the active phase of seeking out local products or services. This results in elevated website visits, better conversion rates, and heightened awareness of your local brand.

How can a Local SEO agency help my business?

A Local SEO agency specializes in implementing strategies to enhance your online visibility within your target local market. They can conduct thorough keyword research, optimize your website and content, manage local listings, build high-quality local citations, and implement effective local link building techniques. Their expertise can help improve your local search rankings, attract more local customers, and drive business growth.

What sets a Local SEO agency apart from other marketing companies?

Local SEO agencies focus specifically on optimizing your online presence for local searches, targeting customers in your geographical area. They have a deep understanding of local search trends, the importance of local citations and listings, and the nuances of location-specific keywords. This specialized knowledge allows them to create tailored strategies that are highly effective in reaching your local target audience.

How do Local SEO services differ from traditional SEO services?

While traditional SEO aims to improve a website's visibility on a global scale, local SEO focuses on enhancing visibility within a specific local market. Local SEO services employ strategies such as optimizing Google My Business profiles, targeting location-specific keywords, managing online reviews and ratings, and creating local content that resonates with your local audience.

What results can I expect from Local SEO services?

Local SEO services aim to improve your local search rankings, increase organic website traffic, and generate more qualified leads from your local market. With effective implementation, you can expect improved visibility in local search results, higher website rankings, increased customer engagement, and ultimately, more conversions and business growth within your target area.

How do Local SEO agencies measure the success of their efforts?

Local SEO agencies employ various metrics to measure the success of their efforts. These can include tracking improvements in search engine rankings for targeted keywords, monitoring website traffic and user engagement, analyzing conversions and leads generated from local sources, and assessing the growth and visibility of your business across local directories and listings.

How long does it take to see results from Local SEO services?

The time required to witness significant changes through local SEO initiatives fluctuates based on several variables, including your local market competition, the existing condition of your digital footprint, and the tactics used. On average, you might begin to see noticeable enhancements in search placement and organic visitor numbers within a few months. The enduring advantages of focusing on local SEO make the investment valuable in the long run.

How involved do I need to be in the Local SEO process?

While a local SEO agency will handle the majority of the work, your involvement is important for providing insights about your business, target audience, and local market. Collaborating with the agency during the initial consultation, providing access to relevant business information, and offering feedback and input throughout the process can contribute to the success of your local SEO efforts.

What factors should I consider when choosing a Local SEO agency?

When selecting a local SEO agency, consider factors such as their experience and expertise in local SEO, their track record of delivering results for businesses in your industry and location, the transparency of their reporting and communication, the availability of a dedicated account manager, and their ability to provide customized strategies tailored to your specific business goals and target audience.

How do I get started with Local SEO services?

Getting started with Search Marketing Pros Local SEO services is quick and seamless. Simply reach out to our team by calling (901) 699-4779  or  request a free proposal here, and we'll guide you, ensuring a smooth onboarding experience tailored to your specific needs.

View all deliverables for Local SEO*

Data Aggregator List

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Third-Party Site NAP Audit

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Google Business Profile (GBP) ((formerly Google My Business - GMB)) Profile Optimization

Local Keyword Research

On-Page Local SEO

Local Citations Building

Online Reviews and Reputation Management

Local Link Building & Citations

Local SEO Reporting

Local Schema Markup Implementation

Local Mobile Optimization

Google Maps Integration

Local Social Media Optimization

Local SEO Strategy and Recommendations

Local Content Creation

Website Localization (if required)

*Deliverables based on business strategy, scoping, hourly rate, requirements,  website size/needs/age, current platforms, etc. - deliverables listed as given in an ideal scenario